Blackstreet is entering a new chapter with XOXO Entertainment Corp., signing with the company for label and management. The move brings one of R&B’s most recognizable groups into a partnership that points toward fresh activity in 2026, including new music and upcoming tour dates.
For many listeners, Blackstreet’s name is inseparable from “No Diggity,” the group’s signature hit that spent four weeks at the top of the pop charts and earned a GRAMMY Award for Best R&B Vocal by a Duo or Group. The track has also continued to find new life in the streaming era and is approaching 1 billion streams on Spotify, underscoring the group’s lasting reach across generations.
XOXO Entertainment, meanwhile, is positioning itself as more than a traditional label. The company describes its approach as rooted in collaboration, innovation, and globalization, and says it has expanded from boutique beginnings into a broader set of ventures. Alongside music, XOXO emphasizes building partnerships and endorsements designed to help artists and clients monetize beyond recordings alone.
XOXO Entertainment President Adam H. Hurstfield framed the signing as an opportunity to build on Blackstreet’s legacy while reconnecting fans with a sound that helped define the 1990s.
“”We are beyond excited to partner with Blackstreet. As some of the greatest architects of that legendary 90’s RnB sound, their music shaped the soundtrack of our lives, defined an era, and left an unmistakable imprint on global culture. Around the world, fans have been yearning for that authentic feeling again, and at XOXO Entertainment, we are devoted to bringing it back, side by side with the very legends who created it. We are honored to help amplify Blackstreet’s iconic legacy into this exciting new chapter.”
Blackstreet echoed that sentiment, presenting the partnership as a natural alignment built around shared vision and momentum.
“BLACKSTREET has always stood for timeless music, true artistry, excellence, and evolution. Partnering with XOXO Entertainment feels like the perfect alignment; where vision, passion, and creativity meet. As a group, we’re excited and honored to join forces with a team that shares our energy and commitment to taking BLACKSTREET into a new era. This partnership is powerful, and together we’re ready to create moments the world will remember. This next chapter will be iconic.”
The announcement also highlights the group’s current lineup, which includes original members Chauncey “Black” Hannibal and Levi Little, alongside Mark Middleton and Eric Williams, who were integral to the group’s Another Level era. This configuration has been performing together since 2014, continuing to bring Blackstreet’s harmonies and stage presence to audiences worldwide.
While specific release dates and routing have not been shared yet, the message is clear: more details are coming. Fans can expect upcoming announcements tied to new music and performances, reinforcing why Blackstreet remains one of R&B’s most influential and enduring groups.
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